Galliano dips toe into e-commerce
Galliano, created by Italy-based Ittierre SpA, is moving into e-commerce with its new website, gallianostore.com, reported WWD.
The John Galliano Co launched the site Tuesday, which offers clothing and accessories for both women and men, as well as worldwide shipping.
Operated by The Level Group, the website allows shoppers to “searchandise” using a tool based on real-time customer preferences.
Since 2006, Ittierre has licensed Galliano, over time increasing its merchandise to offer menswear, leather items and shoes.
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