Kate Foster leaves Juicy Couture
After two years at Juicy Couture as the vice president of global marketing and communications, Kate Foster has left the company. Following chief executive LeAnn Nealz's hire in September, some of Foster's responsibilities were passed to Nealz, thus eliminating the need for her position.
“This change, coupled with a strategic decision to align retail, trade and international marketing under the appropriate functional leader within the brand, unfortunately resulted in Kate’s position being eliminated,” Nealz said, according to Women's Wear Daily.
There is currently no discussion regarding a replacement, Nealz said. Matthew Ellenberger, senior vice president of creative services, however, carries similar responsibilities, such as visual merchandising, public relations and social media.
Foster has not made a public statement about her departure.
Besides her work at Juicy, Foster was the former vice president of public relations and charitable initiatives at Ann Taylor and worked at Victoria's Secret as associate vice president of beauty marketing and public relations.
Last summer, Foster spoke passionately at WWD's Social Media Forum about Juicy's focus on Twitter, Facebook and their collaborations with Polyvore.
Based on her extensive experience, it's likely that Foster will quickly find a new outlet for her publicity prowess.
Do you think the dismissal was a wise choice for Juicy?