Pottery Barn Expands to the Middle East
LUXies, the high-end furnishings retailer, Williams-Sonoma, Inc., has just announced a unique partnership with leading international franchise operator, M.H. Alshaya Co., W.L.L.
This newly inked deal will extend Williams-Sonoma, Inc.’s most popular brands, Pottery Barn and Pottery Barn Kids, to the Middle East for the first time.
“We believe there is a significant opportunity to extend the reach of our brands beyond North America and are thrilled to be doing so with the M. H. Alshaya organization,” said Howard Lester, Chairman and Chief Executive Officer of Williams-Sonoma, Inc. “Alshaya is one of the preeminent retailers in the Middle East and their experience bringing leading retail brands into the region as well as their marketing expertise gives us great confidence in the long-term potential of this growth strategy.”
This exclusive partnership will open four new stores both in Dubai and Kuwait in 2010.
So LUX Nation, what do you think about this brand’s expansion??? We’d love to hear from our International readers! Do you think this company and its products will do well over-seas?
Tagged in: pottery barn, pottery barn kids, high quality furniture, middle east expansion, m.h. alshaya co., w.l.l., william-sonoma, inc.,
