Fashion

"Fashion is not just about trends and personal style. It is something that is born from inspiration in the world. And when fitted well, should always make you feel beautiful."

-Lady LUX
11.27.2009

Jewelry Brand Tacori Expands into Colored Gemstone Market

posted by FoxxyBB in

Fashion

Fine Jeweler Tacori is expanding their presence by announcing a new spring line that’ll incorporate colored gems for the first time.  Expect the traditional essence of the contemporary line, but much more LUX in design!

Originally, Tacori was birthed with a focus on engagement rings and wedding bands.  It was started back in ’85 by Haig Tacorian.  Though, about four years ago the brand did expand into more fashionable lines and even added a fourth collection, Tacori IV, that was sold exclusively on QVC.

“We needed to give women a reason to buy by creating a distinct look,” Haig said to WWD. “Bridal will always be the core of the company, but the possibilities are endless with fashion jewelry.”

With the continued success, Tacori felt it was time for a brand new focus.  This new collection, 18k925, stands to be different, though do expect the same level of craftsmanship.  The name of the line represents the different metals utilized in each of the pieces, 18k yellow and rose gold and sterling silver. 

Some of the most elegant pieces will incorporate rose amethyst, red onyx, citrine and lemon and smoky quartz.  This 100-piece collection is aimed at the LUX market and the metalwork intricacy is truly breathtaking.  Expect pricing to range from $350 - $3,000. 

18k925 will roll out next month and expects to continue expansion throughout the upcoming year.  Expect to see it at Michael C. Fina in Manhattan and Soloman Brothers Fine Jewelry in Atlanta. You can recognize these pieces by the Tacori trademark crescent design stamped on them.

Comments

Post a Comment

(Insert Smiley)

Notify me of follow-up comments?

Sign in below or post anonymously





Lost password?

Don't have a login? Register now!


Track this: http://www.ladylux.com/style/trackback/1257/cfinXLOR/

Login

Lost password?

Join the Lux-o-lution

Create a new account

Sign-In using OpenID
Subscribe

Have LadyLUX delivered to your inbox

Sign Up
Chatter
More
Archives