Articles Tagged "Marketing"

In a turn toward the practical, the latest thing in denim is for jean brands to work closely with retailers to advance their marketing and branding presence on the sales floor, reported WWD.

It’s always been important to nurture strong relationships with buyers. But now, as economic...

BobCar Experiential Media offers a new twist on creating more brand awareness. The idea, at heart, is simple: A cluster of three-wheeled vehicles, named BobCars, which are driven around town and parked in strategic positions to promote a business.

These Mobile Demonstration Showroom and...

Although ads still grace the pages of Vogue, the power of online is ever-growing and changing the way brands market themselves. Even though it’s hard to miss a page without a banner ad running along the sides, do you ever click on them? Instead of investing money in poorly-placed ad...

Changing times require updated measures!!  When it comes to stylists approach to building consumer value and drumming up business many are looking beyond the traditions of the past. 

As many of us know, sometimes it takes challenges in life to push us to think more creatively and to...

LUXies, it seems that The Knot and OTX have just announced a whole new consumer group called ‘Nesties.’  This specialized group of women would normally have fit in the 18-34 year old category, but have been found through a 6,000 person study that ‘Nesties’ share an unique set of...

My dear LUXies, we need your help!  Some seem to be quite put off by the steamy billboard pictured above, and we need to know what you think!?! 

As you can see, this ad illustrates a young teenage girl topless, on top of a semi-naked boy while she passionately kisses another…not to...