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Lagerfeld and Chanel get busy in Japan

Chanel and Karl Lagerfeld have multiple plans to take Tokyo by storm. The two iconic brands intend to recap their Winter couture show, launch a pop-up store and produce an exhibition based on Chanel’s renowned tweed jackets, reported WWD. Planned for March 21 to 23, the three happenings are designed to confirm the labels’ interest and commitment to Japan and to revamp their image in this critical market, declared Bruno Pavlovsky, Chanel’s president of fashion.

Open for seven weeks, the exhibition will feature approximately 100 photos drawn from the upcoming book “The Little Black Jacket,” by Lagerfeld and stylist Carine Roitfeld, which displays famous people wearing Chanel jackets. Located in the Ometesando community, the new boutique will offer spring and summer apparel and accessories.

Tagged in: chanel, karl lagerfeld, japan, exhibition, tokyo, lagerfeld, pop-up store,

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