Iconic Australian ready-to-wear and swimwear brand Zimmermann has sophisticated femininity, clever color combinations and delicate, original prints in its DNA. Founded in 1991 by creative sisters Nicky and Simone Zimmermann, the brand won an immediate loyal following among Australia’s tastemakers and trendsetters for being one of the pioneer brands to merge swimwear with fashion. The blending of flattering, sexy silhouettes with bold color and print choices allowed the brand’s sculptural bikinis and one-pieces to become the new point of reference for haute swimwear, while its ready-to-wear collection took their signature style from the beach to the streets.
LadyLUX via Mercedes-Benz Fashion Week Australia
Presenting at the Mercedes-Benz Fashion Week Australia, the Zimmermann sisters’ Spring 2012 collection displayed a pale palette and feminine silhouettes. Soft shades of pink, blue, green and yellow mingled in an array of floral prints. The collection juxtaposed athletic influences with a girly sensibility exhibited in lace dresses with sheer overlays and ruffled skirts. Floral skirts, tops, halters and swimwear boasted perforation while hooded sweaters received drawstrings ties. Nicky and Simone combined sporty halters with strapless, ladylike dresses, hoodies with long maxi skirts and sheer tops with relax fit shorts.
Swimwear styles in one and two pieces also demonstrated the floral and athletic combination. Tiered perforated ruffle halters paired with bikini bottoms, ruched peplum tops gave swimwear a new twist and high-waisted bottoms joined with corsets for a retro vibe.
LadyLUX via Mercedes-Benz Fashion Week Australia
Dress silhouettes found inspiration from Asian styles that were popular in the ‘90s. Fitted dresses with mock necklines resembled traditional dresses and rompers mimicked the shapes with cap sleeves and added skirts. Pulling from another era, lace dresses with empire waistlines recalled Victorian fashion.
Zimmermann’s Spring collection was breezy and effortless, a perfect embodiment of the season.
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