Lady LUX

After the rigorous scientific testing of numerous questionable ingredients, GMO foods, and the correct labeling of these suspicious foods, PepsiCo has recently agreed to order Naked Juices to remove its “all natural” label, reported Beveragedaily.com.

PepsiCo cooperated to have its health juice line’s label removed after the $9 million class action lawsuit claimed that the “natural” and “non-GMO” labeled bottles were misleading to consumers. It was revealed that Naked Juices are actually made with GMO ingredients as well as synthetic and “unnatural” items.

The lawsuit’s plaintiffs claimed that PepsiCo gave consumers the false impression that Naked Juice’s vitamin content is due to its nutritious fruits and juices and not the added synthetic compounds like calcium pantothenate, Fibersol-2, fructooligosaccharides and inulin.

Naked Juice bottles and others read, “100% Juice,” “All Natural,” “All Natural Fruit,” “All Natural Fruit + Boosts,” and “Non-GMO,” which, through any medium, cannot be printed on the packaging or online.

For more information on “all natural” packaging and labeling, visit www.fda.gov.

Tagged in: radar, lawsuit, pepsico, naked juice,